TYPO® is a data quality solution that provides error correction at the point of entry into information systems

Unlike reactive data quality tools that attempt to resolve data errors after they are saved, Typo uses AI to proactively detect errors in real-time at the initial point of entry. This enables immediate correction of errors prior to storage and propagation into downstream systems and reports. Typo can be used on web applications, mobile apps, devices and data integration tools.

Schedule DemoFollow Blog

How TYPO Works

Data Observability

Typo observes data in motion as it enters your enterprise or at rest after storage. Typo provides comprehensive oversight of data origins and points of entry into information systems including devices, APIs and application users. When an error is identified, the user is notified and given the opportunity to correct the error.

Artificial Intelligence

Typo uses machine learning algorithms to detect errors. Implementation and maintenance of data rules is not necessary. Typo learns from user responses to error notifications and adapts as your data quality requirements change.

Benefits

High ROI & Valuable Data Assets

Data teams avoid error sprawl and remediation. Errors are handled proactively at inception when cheapest to resolve by the person or system that created them. Saves time and money otherwise spent reacting to errors late in the data lifecycle.

Low Total Cost of Ownership

Total cost of ownership is low because setup is simple, and creation and maintenance of rules are not necessary. They are optional. Typo can run maintenance-free without a data steward in the loop.

Fast Return on Investment

After one installation step, Typo starts quality protection when enough records are observed. Correcting data in real-time provides immediate value to customers, partners, data brokers, internal business intelligence teams and other data consumers.

Trust your data & Make Decisions with Confidence

Typo provides automated data quality monitoring to avoid risk and uncertainty. With consistent accuracy, a foundation of data credibility and trust is built. From this foundation leaders can make decisions with confidence.

Prevent First-Time Exposure to New Errors

With rule-based tools, a new error is often known after you have been subjected to its consequences. Root cause investigation, remediation, and creation of a rule to stop future occurrences is estimated to cost $20,000. Typo can detect new errors upon the first attempt to enter information systems. Avoid costs, lost opportunities, and damaged reputations.

Quick Time to Analysis & Accurate Real-time Analytics

Data analysts and scientists spend 60% of their time cleaning and organizing data. Typo can cut the mind-numbing time spent cleansing, so data experts can do what they love sooner. With clean data from inception, leaders can spend less time questioning the accuracy of a real-time report and more time evaluating how to act on the information.

Who Typo Serves

EXECUTIVES & CHIEF DATA OFFICERS

that need to ensure data is a competitive advantage instead of an error prone liability.

ANALYSTS & DATA SCIENTISTS

that desire transparency into data quality and cutting time to insights by avoiding data cleansing.

IT & DATA ENGINEERS

that want to avoid support cases, error identification, remediation, resolution testing, and deployment.

DATA STEWARDS

that strive for data quality automation and monitoring that aligns with governance policies without any investment of time.

SOFTWARE DEVELOPERS & MANAGERS

that need prebuilt validators or reusable custom validators on multiple applications to prevent repeat implementation, testing, and deployment.

CUSTOMER SUCCESS MANAGERS

that seek to avoid poor customer experiences and time spent by CSRs and support teams investigating problems.

Features

Data Quality at Origin

Upon data inception, Typo is identifying errors and prompting the user that introduced the error to provide correction.  These errors never have the opportunity to spread and wreak havoc in your enterprise.

Pattern Recognition
Typo can place values into categories and determine the type of data based on its syntax. Pattern recognition allows Typo to make intelligent recommendations and detect input that does not match patterns of the previous input. Whether you prefer 1/2/2020 or 1/2/20, Typo can ensure that a consistent format is applied.
Scan Data at Rest
Scan data sources to provide a shareable profile and report of errors detected. Typo provides the most comprehensive scanning available by considering relationships between data entities and running hundreds of error detection models.
Available Anywhere Online
Typo can correct data transmitted over HTTP or HTTPS from any website or application accessed with a web browser, including websites hosted and controlled by third parties.
Anomaly Detection
Cutting edge multi-variant analysis, allows Typo to find contextual outliers based on relationships between two or more data elements.
Duplicate Prevention
Advanced proximity matching is leveraged to keep your data free of duplicates.
Custom Rules

Not happy with the limited validation provided by your third party application provider? With Typo you can create rules based on your specific needs.

Simple Setup
Typo can be deployed to monitor your web application with one line of HTML.

Why Typo is Better

Proactive Data Quality at Origin

Traditional data quality tools are reactive because they attempt to address errors after they are persisted to an application data store.  During transfer from an application data store to a data lake or warehouse, data quality tools identify errors and attempt to resolve them in the destination data store.  This transfer may occur days or months later.  By this time the user that entered the data is unlikely to recall a single record out of the thousands entered that month. Meanwhile the application data store continues to serve erroneous information. Problems pile up and the data team is overloaded with work.  Typo is a proactive solution that prompts the user to fix the error at the time of entry.

Simplicity Paired with ArtifiCIal Intelligence

Typo is available as a cloud service that is simple to setup and use. Traditional data quality tools require a team of experts for installation, configuration and maintenance.  These tools require rules to be created for each error that you have experienced or anticipate.  Who is watching for errors that you cannot predict?  With artificial intelligence that uses machine learning and advanced algorithms, Typo is able to detect errors that you may not foresee. Unlike traditional data quality tools that require updates to rules when data changes, Typo adapts to change by learning from data and responses from users. 

Faster Time to Value & Higher ROI

Setup is quick and easy.  Typo provides extensive machine learning algorithms. Therefore, custom rules are not necessary. They are optional.  Typo proactively corrects errors as soon as possible in the data lifecycle. Traditional data quality tools cause you to incur delays from error identification late in the lifecycle. Dealing with errors this late requires complex remediation workflows and skilled technical teams. With Typo you can quickly deploy data quality services at the origin and resolve errors immediately after they are created.

Ready to block data errors from entering your enterprise?

It's time to trust your data
Contact Us

Problems & Costs

  • Companies that have delayed or canceled new IT systems due to poor data 50% 50%
  • Percentage of CPOs that identify poor data quality as a key barrier to implementing systems 67% 67%
  • Companies that have identified significant costs from poor data 85% 85%
  • Amount of time data scientists spend cleaning and organizing data 60% 60%
  • Companies that are confident in their data quality 33% 33%
  • Overall labor productivity affected by poor data quality 20% 20%

$611B

Estimated annual cost of data quality problems for US businesses

20-35%

of operating revenue is lost due to poor data quality

$1,000,000

lost per minute in the US due to poor data quality

Contact




F4